Thursday, August 31, 2006

Design Misadventures #1

Since I have been posting a lot of these little design snippets lately, I've decided to make them into a series in order to more fully record the frustrations and creative new forms of torture I and my design cohorts often experience due to clients and vendors.

This is how the people fighting for our country make art:

Step One: Design ad in Powerpoint at the wrong dimensions.
Note: Artwork in Powerpoint is inherently RGB and 72 dpi (intended for screen art only, like slideshows.

Step Two: Print ad out in color.
Note: We have no idea what kind of printer this was printed on, but 72 dpi is not acceptable for printed artwork regardless.

Step Three: Scan printed ad so you can make it into a "digital pdf." (As opposed to an analog pdf?)

Step Four: Send "artwork" to graphic designer who will place your incorrectly sized, low resolution artwork complete with printer artifacting and a line through the middle into their layout.

Step Five: Load up on ammo and get ready to fend off an attack by several disgruntled graphic designers.

2 comments:

Brandi said...

My favorite question is: "what's dpi?" or "what's resolution?" I once got a camera-phone image that someone wanted to use. Yeah. Right.

Anonymous said...

Frustrating! *SMACKSTUPID* The funnest step might be #5, just 'cause it's so ingivorating and quite a rush to stock up and shoot 'em out. XD XD (feelin' a little dimentia at the moment~~~~)